Grupo Planeta iFP - Planeta FP

I gained experience as a Marketing Assistant Intern at Grupo Planeta, specifically within Planeta FP in the Marketing and Communications department. During this period, I was responsible for managing creative assets across multiple locations (Barcelona, L’Hospitalet, and Madrid), supporting initiatives such as open days, the Saló de l’Ensenyament, and events for companies and educators. I also contributed to both internal communications and student-facing campaigns, as well as the development of visual materials including signage, printed media, and branded displays. One of the most significant projects I worked on was the company’s rebranding process, transitioning from IFP to Planeta FP. In this project, I was involved in creative development, graphic execution, and strategic planning. Additionally, I developed a marketing strategy focused on YouTube.